Creative Brief

A video highlighting the 50th anniversary of the Fair Housing Act
and a call to action to all AREAA members encouraging them to share their story.


Producion SCHEDULE

Timeframe: 3-4 minutes

Revisions edit due: September 18th, 2017

Final edit due: September 28th, 2017


Storyboards

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Interviewer: AREAA Staff / (Possibly including their children)

 

 

 

 

 

Interviewer: Cutaway Shots

 

 

 

 

Interviewer: B-roll footage of AREAA members and family in front of their home shot from their cell phone.

 

 

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AREAA Staff sharing photos of their parents and Grandparents who might have experienced discrimination.

 

 

 

Action shots of B-roll that pertains to each AREAA staff member doing day to day tasks.

 

 

 

 

News footage of segregation happening in our country to contrast with the message of unity from the Fair Housing Act.

 


look & Feel

Documentary / Photo Journalism / Edgy


Notes from John Wong


Reference Videos